SOCIAL FOCUS | Grassroots Campaign 2021

Busting through comfort zones and coming out of the shadows, I felt the urgency and the importance to show up for this grassroots campaign initiative. It has been (and will always be) a collective effort designed to create MORE space for the “next generation” who are here to help pull our industries into their next level of sustainable growth. For my part, it has come from within the modelling and creative industries, paving the way for novelmodels.


 NOVELMODELS, LLC is the world’s 1st boutique mother agency (MA), whose focus is on highlighting the BEAUTY of ethical fashion and philanthropy, in association with my new company, United HOUSE Studios Inc. It was founded in 2011, from a café in Eastern Europe, where the concept of “novelmodels” was born. Fast forward to London, where it was established. Then, to New York where it was reimagined. And finally, to Texas where it is fully being realised at its next level.


Since then, over a decade has gone by. Together, alongside the unstoppable current of change and movement, and within a close circle of friends, family, colleagues and acquaintances, we have been pioneering the way for our next generation of purpose-driven, powerful creators in the modelling world. NOVELMODELS agency represents #FacesFor___ ethical fashion, sustainable design, socially aware brands, and business initiatives that have dedicated themselves to giving back to their communities.


If you hear or feel something that resonates, please let us know or share! :) visit / follow @NOVELMODELS on Instagram, Facebook and Twitter. Novelmodels are the future. And the future is NOW.


Thank you always,

Adrénus Craton


President, Founder & CEO

United HOUSE Studios, Inc.

www.unitedhousestudios.com


Executive Manager / Founder

NOVELMODELS, LLC


#ethicalfashion #sustainabledesign #novelmodels #purpose #gratitude #unitedhousestudios


SOCIAL FOCUS | What Do You Represent?

With EVERYTHING that is happening, right now, in our inner and outer worlds (which is already A LOT to sit with)… this grassroots campaign initiative and collective effort is designed to create MORE space for the “next generation” who are here to help pull our industries into their next level of sustainable growth. For my part, it has come from within the modelling and creative industries, paving the way for novelmodels.


 NOVELMODELS, LLC is the world’s 1st boutique mother agency (MA), whose focus is on highlighting the BEAUTY of ethical fashion and philanthropy, in association with my new company, United HOUSE Studios Inc. It was founded in 2011, from a café in Eastern Europe, where the concept of “novelmodels” was born. Fast forward to London, where it was established. Then, to New York where it was reimagined. And finally, to Texas where it is fully being realised at its next level.


Since then, over a decade has gone by. Together, alongside the unstoppable current of change and movement, and within a close circle of friends, family, colleagues and acquaintances, we have been pioneering the way for our next generation of purpose-driven, powerful creators in the modelling world. NOVELMODELS agency represents #FacesFor___ ethical fashion, sustainable design, socially aware brands, and business initiatives that have dedicated themselves to giving back to their communities.


If you hear or feel something that resonates, please let us know or share! :) visit / follow @NOVELMODELS on Instagram, Facebook and Twitter.

Novelmodels are the future. And the future is NOW.


Thank you always,

Adrénus Craton


President, Founder & CEO

United HOUSE Studios, Inc.

www.unitedhousestudios.com


Executive Manager / Founder

NOVELMODELS, LLC


#ethicalfashion #sustainabledesign #novelmodels #purpose #gratitude #unitedhousestudios


SOCIAL FOCUS | 1:FACE WATCH

NOVELMODELS Social Focus this week is on 1:Face Watch.

Click here to watch our Official Novelmodels Elite + 1:Face Watch video

Agency Novelmodels Elite has teamed up with 1:Face Watch as official brand ambassadors - carrying with them their mission to change the world 1:Face at a time.

See our behind the scenes photos & the making of video below…

Find out more about our collaboration and 1:Face Watch’s life changing work at www.1face.com.

Behind the Scenes Photos by Adrenus Craton, Verginiya Yancheva and Michael Kobe Dzamesi

(Pictured)
Models: Sofia, Roxy Violet, Matt, Vlad, Ebba, Victor, Holly, Nick, Dan, Caitlin, George and Ekow
Videographers / Sound: Jed Darlington-Roberts & Donny Johnson
Photographer: Diliana Florentin
Hair & MUA’s: Sibley Berty, Lily Gregory & Slav Anastasov

Music: Clap for ‘em by My New Bicycle
Video by Adrenus Craton Designs


Using Format